Kellogg Announces Strong Third-Quarter Results, Expresses Confidence in Full-Year Earnings Visibility

Kellogg Announces Strong Third-Quarter Results, Expresses Confidence in Full-Year Earnings Visibility

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General Mills to Implement New ‘Smart Choices’ Front-of-Pack Labeling Program

General Mills to Implement New ‘Smart Choices’ Front-of-Pack Labeling Program
Company plans to place symbol on qualifying products in 2009
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Yoplait Yogurt is the Only Leading Yogurt with Vitamin D and Calcium in Every Cup

Yoplait Yogurt is the Only Leading Yogurt with Vitamin D and Calcium in Every Cup
New Report Doubles Amount of Vitamin D Recommended for Children and Adolescents
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America Has Spoken: People Prefer the Taste of Progresso

America Has Spoken: People Prefer the Taste of Progresso
National taste test confirms consumers prefer Progresso Traditional Chicken Noodle over Select Harvest Chicken with Egg Noodle
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First Cereal Bowl Franchise Opens In Delaware

The Cereal Bowl, opened its first franchised location at 181 E. Main Street Newark, Delaware, this past Saturday, October 11. Newark is the first of several franchised locations scheduled to open over the next few months, which include locations in Florida, Washington D.C., New Jersey, and Alabama. The Newark cafe is located across from the University of Delaware and will be the first Cereal Bowl location to feature the P.B.Loco line of gourmet peanut butter sandwiches and spreads. Linda and Anthony Busacca are the franchisees.

“We really love cereal, so when we started researching franchises to open in our area and came across The Cereal Bowl concept, we knew it was perfect for us and would do great in our area” Linda says. “We know both students and families will love our wonderful creations and The Cereal Bowl will offer a great new and healthy alternative to the choices people have in Delaware”

The 1,300-square-foot café will be serving cold and hot cereals from morning to night, where customers will be able to make their own mix from dozens of cereal choices and over 40 toppings ranging from fresh fruits and nuts to candy and granola.

“We really wanted to take cereal to the next level” says Vice President Michael Glassman, “and this was the most delicious way we knew how!”

“I am delighted by the amount of interest and excitement people have shown,” says CEO Kenneth Rader. “Since opening the door to their first cafe in Miami, the company has received over 3,000 franchise requests.

Reported from QSR Magazine

Cereal Can Make a Difference in Calorie Control

Cereal Can Make a Difference in Calorie Control
New Study shows Fiber One cereal provides satiety with fewer calories than
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