Cerealize Me: The Prologue


August 1, 2007 by NYC Watchdog  
Filed under Cerealize Me

Here are the rules:

  • I can only eat cereal for breakfast, lunch, and dinner. Out of those three meals I must eat at least 2 meals of the potentially advertising banned cereals
  • Any snack or dessert can only be cereal or a cereal based product like cereal bars and Rice Krispies Treats
  • I can drink only milk, water, or a cereal based drink like the Special K Drink
  • This starts at 12:01am August 1 and will end 12:01am August 31 (for a total of 30 days)

Why am I doing this? Because of the recent changes by both Kelloggs and General Mills that is endangering cereal advertising which is as a part of Americana as apple pie. Someone needs to explain to the Campaign for a Commercial Free Childhood that cereal is not the sole cause of childhood obesity, diabetes, and the deterioration of America’s youth.

It’s time to stop blaming everyone else for our problems… and take responsibility for our own actions or lack thereof.

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Comments

14 Responses to “Cerealize Me: The Prologue”
  1. You’re a brave, brave man!

  2. Lucy says:

    Right on Dog! Good luck!

  3. Avitable says:

    This should be awesome. Good luck!

  4. Poppy says:

    You’re gonna go through iced coffee withdrawal!!! :)

  5. Lynda says:

    That’s a lot of cereal.

    I do agree with you, though. I actually have heard that cereal can play an important role in losing weight.

    Even though I don’t care much for cereal as a meal, I find your posts fascinating.

  6. Divalicious says:

    Good luck! Hmm..I could live on cereal.

  7. Bear Silber says:

    Are you documenting everything? This would be great to turn into a film. Have you done measurements for before and after?

  8. sodapop says:

    Good luck!!!

    p.s. I LOVE the hat you’re wearing in this video!

  9. HoosierGirl5 says:

    Good luck. Please eat healthy cereals.

    J.

  10. Angel says:

    Good luck!! Make sure that you get regular health check ups. I’ll drink some iced coffee for you while you are doing this.

  11. ~moe~ says:

    Couldn’t you have your iced coffee since it is part of the breakfast menu? In fact, it’s encouraged by some doctors?

    Cheering you on from the midwest. stay safe though.

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