Cereal Wednesday Episode XXVI: Krusty O’s Cereal

For anyone who doubted the validity of The Simpsons as a representation of the current state of America, well the fact that there is now indeed a physical manifestation of Krusty O’s Cereal is concrete evidence that they’re pretty darn close. The cereal itself is in fact a true knock off of the more commercially recognized Kellogg’s Froot Loops. The unique packaging of the cereal, including an illustration of a bowl full of worms, screws, wood, and the “Rusty Krusty Metal Oh” is not a true illustration of the contents.

The Simpsons marketing machine should not be taken lightly. The fact is that since the series debuted as its own show in 1989, it has become a billion dollar merchandising machine. There have been Simpsons Monopoly, Simpsons comics, Simpsons video games, Simpsons music, Simpsons art, and of course The Simpsons Seasonal DVD sets. Besides the exclusive 7-11 store merchandise, you can also look forward to The Simpsons Ride opening at Universal Studios locations in Florida and California. The fact that they have released this limited edition cereal packaging is really just a drop in the bucket for them.

The real winners in this is 7-11 and Malt-O-Meal. The fact is that they have really not been able to keep the cereal on the shelves. It is quite possibly one of the best marketing plans seen in years, and yet it is a simple concept of taking cartoon based products and providing them with physical manifestations. Malt-O-Meal, for the first time in their history, is able to price their product as a premium cereal instead of an imitation. This may also garner them some regular eaters as well, although their name does not appear on the box. The price markups being seen over at E-Bay are a prime example of the dedication of fans and the power of The Simpsons brand. Personally, I’m waiting for them to produce the Harry Potter cereals.

So with the release of The Simpsons Movie, which by the way is an ode to the old style of animation using hand drawing animators and not computer generators, don’t expect Simpsonsmania to blow over anytime soon… I just wouldn’t go buying stock in the Krusty Korporation.

I never got my Rusty Krusty Metal Oh. Damn false advertising.

In the video I mistakenly identified Minneapolis as being in the state of Michigan. In reality it is in the state of Minnesota. It would have probably been better if they would have been in Michigan so that at least then Minneapolisians would have a chance at getting some Krusty O’s

Cereal Wednesday Bowls:

For more information you can visit The Simpsons Movie website.

To enter into the drawing for a free box of Krusty O’s, simply leave a comment below. Just be sure that your correct e-mail is listed so I can contact you if you win about where to ship the cereal. I will NOT be selling your e-mail to anyone. Thanks.


Battle Creek, Michigan has me on their Most Wanted list because while I may be a mild mannered blogger by day... I'm the Cereal Avenger striking fear into the hearts of cheap ass cereal executives who have taken out the toys and joy at night!!!


  1. Dude!

    Minneapolis is not in Michigan, but in Minnesotta

  2. Chris Dobbs says:

    Excellent review. I wish that I was able to buy a box in Canada. I havent been able to find one :(.

  3. dude the simpsons fucking rock.Nice review

  4. Great Show
    Thanks For the Info
    Did They Taste Better Than Fruit Loops Though?
    I Wish I had My Hands On A Box

  5. Kimberly says:

    Hey You Rock I was searching where to get a box of that stuff and came upon your review. Very good!!! Can you tell us were to get Boo Berry cereal too???

  6. This is way cool cause i my self did not get to see the simpson cereal in person all i saw was the boxs in videos and was wondering how they look thanks to cereal wednesday that was possable for me.

  7. Stephen W. says:

    Hey, I really enjoyed this episode, and I REALLY would like to get this cereal I just returned from Iraq the DAY the promo ended, and all I could get was ONE buzz cola and a stale pink donut… THANKS, KEEP THE CEREAL NEWS COMING!

  8. simply one of the BEST video yet!
    P.S you should test count chocula.

  9. Love your site. That was a great review of Krusty O’s.

  10. i hope i win… good luck with cerealize me!

  11. nice !!! do eposode 2 lol!!!!:}